The world's top tyre manufacturer has reiterated its commitment to the region with the opening here of its first truck tyre centre in the Gulf.
Bridgestone said the RO300,000 new facility, inaugurated on Tuesday, marked a major component in its 'Closer to Customer' philosophy that aims at making the company more responsive to market needs.
The 'Bridgestone Truck Tyre Centre', which also boasts a state-of-the-art training unit, was opened by Yujiro Kanahara, President of Bridgestone Middle East and Africa FZE, in the presence of several dignitaries. He and Hassan Kamer Sultan, Chairman of Towell Auto Centre (TAC), sole Bridgestone representatives in Oman, unveiled a commemorative plaque. "The new centre is symbolic of our commitment towards this region," Kanahara said, and underlined the steady increase in demand for Bridgestone tyres here which prompted the Japanese company to move its Middle East and North Africa headquarters to Dubai from Tokyo in October last year.
The centre, the largest Bridgestone outlet in the Sultanate and located in the industrial district of Ghallah, offers a variety of modes for truck tyre fitting, balancing and repair, wheel alignment, as well as passenger car tyre fitting. Its truck tyre alignment mechanism is the only one of its kind in Oman. The centre also houses an ultra-modern training facility that will be used by Bridgestone professionals to train and educate TAC staff and customers.