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GM rolls out Optra diesel at Rs 8.74-9.99 lakh

From Deepika Business| June 11,2007

GM rolls out Optra diesel at Rs 8.74-9.99 lakh

General Motors (GM) India has rolled out its diesel version of Chevrolet Optra, 'Magnum' priced at Rs 8.74-9.99 lakh (ex-showroom, New Delhi) with the company planning to double its sales to 8,000 units by the year-end, including its petrol variant.

''We sold 4,000 Optras in the last calendar year and plan to sell about 8,000 plus Optras, comprising of both petrol and the new diesel version, by the end of this year. Out of these, diesel variant will comprise 70 per cent of the total sales,'' GM India Vice President (sales and marketing) Ankush Arora told reporters at the launch yesterday.

He said the company targets to sell 66,000 units of its overall models by the end of this year. It sold 38,800 vehicles last year.

He also said the new vehicle will eventually be transmitted into petrol version in the next 30 days and the company will increase its total dealership outlets to 121 from the existing 97 in the country.

The Chevrolet Optra Magnum which was recently launched in Korea and Europe, comes with 24 new features compared to its petrol variant, such as 2.0 litre, 1991cc TCDi 16V engine.

The new sedan is launched with an introductory price of Rs 8.74 lakh for its base model, and Rs 8.99 lakh and Rs 9.99 lakh, for LS and LT models respectively.

It is equipped with dual airbags, ABS, disc brakes and can reach speeds of 190km/hr with 0-100 kmph in just 9.8 seconds.

The Optra diesel comes with a standard warranty of two-year/50,000 km with a service interval of six months or 5,000 km (whichever comes first).

The company has a manufacturing plant in Halol, Gujarat and its new facility plant at Talegaon, Maharashtra is expected to be operational by August next year.

The new vehicle was simultaneously launched in Bangalore and Hyderabad on the same day.

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