BAIC BJEV, Huawei cement cooperation on co-brand's R&D, marketing

Shanghai (Gasgoo)- BAIC BJEV, the NEV arm of BAIC Group, and Huawei Technologies Co.,Ltd. (Huawei) signed on Sept. 26 a framework agreement to deepen their strategic cooperation on the building of a co-brand under which ARCFOX-branded vehicles are equipped with Huawei's HI solution, according to the annoucement of BAIC BluePark New Energy Technology Co.,Ltd. (BAIC BluePark), the parent company of BAIC BJEV.

The new agreement was inked as a supplement to the pact both parties signed in January 2019 and will not affect the validity of the earlier deal, said BAIC BluePark. Besides, the fresh cooperation will serve the entire product lineup of the co-brand (called “HBT project products” or “co-branded products”).

ARCFOX αS ·HI; photo credit: ARCFOX

Under the newly-signed agreement, the two companies will co-formulate and implement the scheme about marketing channels, so as to enable the sales of HBT project products through both online and offline channels of Huawei.

Besides, the duo plan to realize the collaboration on the online and offline sales of the ARCFOX αS ·HI (Huawei Inside), a premium all-electric sedan they co-launched in mid-April in Shanghai, before the end of 2021.

Per the new agreement, the two parties will strengthen the R&D of all models under the co-brand and jointly build an operation mechanism for the product development.

Moreover, BAIC BJEV and Huawei will step up their cooperation on ICV (intelligent-connected vehicle)-related businesses and co-conduct product development, testing, and validation.