Gasgoo Munich- Geely Auto, the core brand of Geely Auto Group, announced on October 9 that it is officially entering the Canadian market — a pivotal move in its globalization strategy that marks substantial progress in its North American expansion.
Image source: Geely Auto
Geely has incorporated its Canadian entity and launched operations, moving aggressively to build a local retail and service network ahead of its first model launch in 2027. Geely Auto Canada plans to fuse the group's global technology portfolio with local market insights, developing tailored products and services for Canadian driving scenarios to secure a steady foothold.
On the distribution front, Geely intends to partner with local dealers who possess deep community roots and market knowledge. The goal is a support system spanning the entire ownership lifecycle, ensuring a solid after-sales experience. The automaker views a robust retail and service network as essential to winning in Canada.
Geely attributes its confidence in entering Canada to the group's accumulated capabilities in vehicle engineering, safety, electrification, smart technology, and advanced manufacturing. To date, products from brands including Geely, ZEEKR, and Lynk & Co have reached over 100 countries and regions, underpinned by a global R&D and design network focused on electrification, product development, and next-generation automotive technologies.
Geely Auto's overseas business is accelerating rapidly. From January to September 2026, cumulative sales topped 2.235 million units, a new record for the period. In overseas markets, exports surpassed 797,000 units in the first nine months — a 169% surge. September alone saw exports climb 162% to top 106,000 units, marking the fourth consecutive month above the 100,000 mark. New energy vehicle exports led the charge, soaring 403% to exceed 73,000 units in September.
Geely Auto Group stated that it will continue to pursue a high-value export strategy, leveraging global product strength alongside local operational capabilities to steadily refine its global market layout and deliver reliable products and services to overseas users.
