Gasgoo Munich- On April 25, Li Auto formalized its entry into the Middle East through partnership agreements signed in Beijing with UAE-based Al Fahim Motors and Saudi Arabia's Mohamed Yousuf Naghi Motors. The deals pave the way for the introduction of Li Auto's L-series models into both markets, marking the company's first expansion into the Gulf region.
Image source: Li Auto
Alongside its Middle East push, Li Auto also outlined plans to enter several Asia-Pacific markets, including China's Macao SAR, Cambodia, Laos, and Myanmar, signaling a broader acceleration of its global strategy.
Image source: Li Auto
In the Middle East, the company will roll out its L-series lineup, which features extended-range electric vehicle technology, large cabin space, and intelligent cockpit systems. The models are positioned to meet the needs of family users seeking a balance between efficiency, comfort, and advanced in-vehicle technology.
For the Asia-Pacific region, Li Auto is building a network of local distribution partners. These include Hongyue Group in Macao, SDB in Cambodia, Hongyun Group in Laos, and PMPG EV in Myanmar. Market rollouts are expected to begin from May, as the company gradually establishes a diversified regional presence.
Ma Donghui, co-founder, president, and chief engineer of Li Auto, said in an interview that the company plans to expand further into additional international markets, including Europe and broader Southeast Asia.
He also confirmed that Li Auto will participate in the 2026 Paris Motor Show, marking its debut at a major European auto exhibition and underscoring the region's importance in the company's next phase of expansion.
