Gasgoo.com (Shanghai September 14) - According to its most recent performance review, SAIC-GM-Wuling has sold over one million vehicles since the beginning of the year, Gasgoo.com (Chinese) reported today. The figure signifies that the joint venture has achieved 74.66 percent of its 2012 sales target. SAIC-GM-Wuling has managed to sell an average of 3,500 vehicles monthly.
Sales of Wuling commercial vehicles in particular have been very strong, constituting 934,000 of the joint venture's total sales. Wuling vehicles already control over 50 percent of the commercial vehicle market. The continuing popularity of Wuling vehicles makes it very likely that the JV will complete its sales target for this year ahead of schedule.
"Most important is [for us] to grasp the most basic demands of our customers," SAIC-GM-Wuling Sales General Manager Yang Jie said. In order to satisfy these demands, Mr. Yang said that the JV will begin expanding into second- and third-tier cities and villages. The JV is working hard to understand the varying tastes of consumers in different regions.
In late July, the JV released an upgraded version of its best-selling Rongguang microvan (pictured). The upgraded variant comes with a 1.5 L engine and several other enhancements. Over 400,000 Rongguangs have been sold in its short two years on the market.
