HOZON Auto’s NETA enters Israeli market via cooperation with Blilious Group

Beijing (Gasgoo)- NETA, the Chinese electric vehicle brand owned by HOZON Auto, announced on September 28 its recent cooperation with leading Israeli car dealer, Blilious Group, marking NETA’s foray into the Israeli market. 

Photo credit: NETA

The cooperation signified that aside from the automaker’s recent moves in Thailand and Nepal, its global strategy has led the NETA U and NETA V vehicle models into the Middle East. 

NETA explained that Israel has advantageous governmental policies and considerable market potential for new energy vehicles, all of which paved the way for the company's exploration in the local auto market. The cooperation with Blilious Group will continue to build NETA’s global influence and push Chinese auto brands to branch out to the global market in a more competitive manner.

Since the beginning of 2022, NETA has sustained a rapid growth in sales. In August, the automaker delivered 16,017 vehicles, ranking the highest among all new energy vehicle startups in China, and achieving year-on-year sales growth for 26 consecutive months. 

From January to August, NETA’s cumulative delivery volume amounted to 93,185 vehicles, skyrocketing 176% year over year.

In the recent months, the brand has been focusing on bringing its products overseas. In just over a month, NETA has launched the right-rudder NETA V in Thailand, opened its first overseas direct-sales store, landed in Israel, and saw the NETA V go on sale in Nepal. By the end of August, NETA’s overseas orders had quickly exceeded 5,000 units with its overseas distributions channels grown to nearly 30 stores.