SALES VOLUME OF MINI-SIZE MODEL BY BRAND, 2003-2005
Lower-class (mini size) sedan market features 2005
1.Vigorous Market expansion. The lower-class or mini sized car market saw a robust growth in 2004, the total sales volume rose 112% year on year.
2. Differentiation intensified. 2005, a favorable year for the lower-class market, performance differentiation intensified between the OEMs, some OEMs like, Changhe, Geely, Chery and SAIC GM Wuling gained a 100% growth in sales, while BYD, Guizhou Yunque, Jiangnan Alto and FAW Huali saw sales at a sharp downfall, which means the competition moved to the stage of differentiation.
3. Self-owned brands boomed. A unique feature of lower model markets is that the domestic brands were the champion, totally accounting for a sales share of 81.3%, and the first three of the fastest –growing OEMs were all domestic (Chery, Geely, Hafei). Only 2 foreign brands GM Spark, Suzuki Alto survived.
TOP 5 MINI-SIZE MODELS BY SALES 2005
SALES MARKET SHARE OF MINI-SIZE MODELS 2005
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