AVATR ramps up Thailand push with first AVATR 07 deliveries

Gasgoo Munich- On March 3, 2026, Chinese NEV brand AVATR staged its first official delivery ceremony for the AVATR 07 in Bangkok, handing over vehicles to more than 100 Thai customers, according to AVATR's announcement. The initial batch of right-hand-drive units arrived in mid-February and, after undergoing quality inspections aligned with international standards, is scheduled for nationwide delivery before the end of March.

Image source: AVATR

The AVATR 07 marks one of the brand's most important overseas launches to date. Built on a technology architecture jointly developed with Changan Automobile, Huawei and CATL, the model combines electrified underpinnings with advanced intelligent systems. In Thailand, AVATR is prioritizing the right-hand-drive version, highlighting its driver-assistance capabilities powered by Huawei's Qiankun ADS 4 system and a HarmonySpace smart cockpit. The company is positioning the midsize SUV as a technology-forward entrant aimed at raising expectations in its segment.

At the Bangkok event, AVATR also unveiled Thai actress Nuttanicha Dungwattanawanich as the first celebrity ambassador under its “AVATR Guest” campaign. The initiative forms part of a broader branding effort built around the slogan “EVERY MOMENT YOURS,” as the company seeks to accelerate recognition and deepen its presence across Southeast Asia.

Thailand has emerged as a key beachhead in AVATR's global expansion drive, which formally began in 2024. The brand currently operates nine retail outlets in the country and plans to increase that number to 12 this year. Cumulative deliveries of the AVATR 11 in Thailand have already surpassed 1,000 units. Later this month, the company intends to host a premium handover event for a special edition of the AVATR 11 and participate in the Thailand International Motor Expo, further consolidating its local distribution network and brand visibility.

Beyond Thailand, AVATR says it now operates more than 80 overseas touchpoints across over 40 countries and regions. By 2030, the automaker aims to expand into more than 80 markets worldwide and build a global sales and service network exceeding 700 outlets, underscoring its ambition to become a meaningful player in the international premium NEV landscape.