Joyson Safety Systems to further support GAC AION in global market expansion

Shanghai (Gasgoo)- On September 24, Joyson Safety Systems, automotive safety arm of Joyson Electronics, signed a global strategic cooperation agreement with GAC AION in Guangzhou, signaling a deepening collaboration between the two companies, according to a post on Joyson Electronics' WeChat account.

Photo credit: Joyson Electronics

The partnership aims to leverage their respective strengths for mutual growth and to facilitate GAC AION's global expansion. As one of the few Chinese automotive parts suppliers with an all-round global footprint, Joyson Electronics is utilizing its first-mover advantage to empower Chinese automakers as they venture into international markets.

This agreement marks a new milestone in their partnership, elevating cooperation to a higher level. Joyson Safety Systems, which operates in 25 countries and regions, will offer localized, integrated production and research services to support GAC AION's accelerated global market deployment.

Joyson Safety Systems said it has long focused on consolidating global resources to vertically control key components of automotive safety products, such as gas generators. Through initiatives like "talent export," "management export," and "technology export," the company has established efficient local R&D and production systems in major global automotive markets and emerging regions such as Thailand and Indonesia, backed by advanced R&D, operations, and manufacturing expertise.

GAC AION, in recent years, has been accelerating its international brand expansion. Over the next 1-2 years, the company plans to establish seven major production and sales bases across Europe, South America, Africa, the Middle East, and East Asia, achieving a fully integrated global R&D, production, and sales model. Throughout this process, Joyson Safety Systems' extensive network of R&D and production facilities will provide crucial support for GAC AION's global ambitions.