Dongfeng Nissan full-year sales reach 600,000 units, market performance remained stable

Editor team From Gasgoo

On Jan. 1, Dongfeng Nissan reported 2025 sales of 600,000 vehicles.

Its new-energy lineup showed strong momentum. The N7 battery-electric model has topped 50,000 in cumulative sales, while the N6 plug-in hybrid has secured more than 10,000 orders. The Altima with a HarmonyOS smart cockpit has logged over 10,000 locked-in orders, and has emerged as a strong performer.

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Image source: Dongfeng Nissan

Dongfeng Nissan's user base has now surpassed 17 million, providing the foundation for ongoing product and technology iteration. In 2025, the company further deepened its GLOCAL (global–local) operating model, emphasizing agile organization and decision-making, strengthening local R&D, and focusing on China's market needs.

On the technology front, the company relies on its in-house Tianyan architecture and is debuting an AI Cloud Engine hybrid system, paired with the CloudShare cockpit and proprietary NISSAN OS. The CloudShare cockpit's zero-pressure seats target premium-level comfort, while its CloudShield battery already meets China's new 2026 national safety standards.

For its smart ecosystem, Dongfeng Nissan is partnering with HarmonyOS and Momenta to roll out in-cabin and driver-assistance systems.

On the product side, the company is launching several China-focused models: the N7 EV emphasizes intelligent comfort features; the N6 plug-in hybrid features a large battery as its core attribute; and the Altima HarmonyOS cockpit edition pushes the digital upgrade of gasoline models.

In conventional gasoline cars, the Sylphy has been the best-selling model for five consecutive years, with November 2025 deliveries exceeding 38,000. The Pathfinder earned top ratings across the board in the 2025 C-IASI crash tests, while the Infiniti QX60 — with Eastern design cues and upscale features — serves premium-market demand.

In 2026, Dongfeng Nissan plans to stay the course on its current technology and product roadmap, while expanding its market footprint and strengthening its user-service system.

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