Shanghai, June 8 (Gasgoo.com) In 2010, Jaguar and Land Rover, two luxury brands, will accelerate their paces of local production in China, the biggest car market around the globe. A source revealed yesterday that the first oversees production base of Jaguar and Land Rover will be in Nanchang, east China.
At the end of May, shareholder of Jaguar and Land Rover----- Tata Group, India's chief executive, Carl-peter Forster said in a press conference in London that Tata will produce Jaguar and Land Rover in China and will spend one to two years in selecting Chinese partners and construction plant.
Yesterday, an insider told the media that there is a great possibility that the production plant of Jaguar and Land Rover will be in Nanchang, Jiangxi province. "The local government has offered very favorable terms," The source said.
Officials of Land Rover in China said that the reason for setting up a factory in China to produce Jaguar and Land Rover vehicles lies in the fact that the Chinese market has great consumption potential and lower production cost.
"As a flexible small-scale enterprise, Land Rover has the advantage of making products adjustments quickly according to changes in the market," said Scott Dicken, the general manager of Land Rover China.
Since the fourth quarter of last year, Land Rover has begun to make profit. "Next year, Land Rover's sales volume in China will surpass Britain as the world's second." Scott Dicken told reporters. That explains why Tata wants to set up Jaguar and Land Rover's production plant in China.
