FAW Toyota celebrates 20th anniversary with new energy vehicle-dedicated future plans

Beijing (Gasgoo)- On September 9, FAW Toyota held an event to celebrate its 20th anniversary in Tianjin. The Sino-Japanese collaboration between Toyota Motor and FAW Group, reaffirmed its commitment to enduring passion and customer-centricity.

Photo credit: FAW Toyota

Looking ahead, FAW Toyota aims to lead the automotive industry into a new era of intelligent interaction and green, low-carbon new energy vehicles. With a focus on its entire industry chain and upstream-downstream partners, the company is poised to introduce five powertrain technologies. 

In an era marked by unprecedented changes in the global automotive industry, FAW Toyota, in the prime of its success, is embarking on a transformative journey for the next 20 years.

FAW Toyota will tailor its driving technology and product evolution to meet the diverse needs of all customers, considering China's varying road conditions and infrastructure development. This strategy includes a dual-track approach, simultaneously advancing fuel technology and comprehensive electrification technologies. Based on its existing front-line power technologies, such as gasoline, pure electric, intelligent electric hybrid, intelligent plug-in hybrid, and intelligent hydrogen fuel cell, the company will continuously expand its range of innovative driving technologies.

Simultaneously, while enhancing self-reliant R&D capabilities, FAW Toyota will collaborate with Chinese partners under the Intelligent ElectroMobility R&D Center by TOYOTA (China) CO.,Ltd. The automaker aims to break barriers, attract valuable resources, and gather cutting-edge expertise for a comprehensive, multidimensional product layout. This effort includes the return of classic models like the new Crown sedan and the off-road legend, Land Cruiser Prado. The company is committed to launching higher-quality new energy products, including a soon-to-be-released intelligent crossover electric vehicle, as it optimizes its vehicle lineup for Chinese customers and families.

In terms of product quality, FAW Toyota will elevate the standard by enhancing the universality and intelligence of its production platform - the Toyota New Global Architecture (TNGA). By integrating the latest electrification technologies and advanced craftsmanship into the production process, FAW Toyota aims to combine two decades of manufacturing experience with intelligent manufacturing techniques.