Nissan Motors sees China sales drop 30.29% YoY in Feb. 2024

Beijing (Gasgoo)- On March 8, Nissan Motor announced its performance for February 2024 in the Chinese market, which showcased a double-digit decline over that of the previous year.

Photo credit: Dongfeng Nissan

The company's sales in China, including both passenger vehicles and light commercial vehicles, totaled 41,824 units in February, representing a 30.29% fall year-over-year. 

In the first two months of 2024, Nissan Motor sold a total of 107,377 vehicles in the world’s largest auto market, compared to the 107,518 units of sales for the same period last year.

Dongfeng Nissan, which includes the Nissan, Venucia, and INFINITI brands, achieved a monthly sales volume of 38,918 units in February 2024, down 31.38% year-on-year. 

The light commercial vehicle segment, represented by Zhengzhou Nissan, recorded sales of 2,906 units last month, indicating a 11.16% decrease from a year ago.

Photo credit: Dongfeng Nissan

On March 6, Dongfeng Nissan officially put the Pathfinder SUV onto the market, offering five trim levels with prices ranging from 239,800 yuan to 301,800 yuan.

Tailored specifically for the Chinese market, the Pathfinder is positioned as a mid-to-large-sized SUV. Derived from the robust product strength of the overseas version of the Pathfinder, Dongfeng Nissan's Pathfinder is meticulously crafted based on the NEO-DAQI new atmospheric modern Chinese aesthetic.