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Geely Holding, Alibaba Group ally on auto industry’s digital transformation

Gabriella From Gasgoo| January 13 , 2023 18:54 BJT

Beijing (Gasgoo)- On January 12, Geely Holding and Alibaba Group signed an agreement to form an all-around strategic partnership regarding the application of digital technologies and solutions in the automotive industry. 

Geely Holding, Alibaba Group ally on auto industry’s digital transformation

Photo credit: Geely Holding

Building on Geely's professional experience in the field of intelligent electric mobility and Alibaba's strength in digitalization, the two parties will carry out in-depth cooperation in four aspects, namely, cloud computing and industrial Internet, automobile intelligence and smart mobility, digitalized marketing, and sustainable development. The duo plans to jointly formulate full-link digital solutions for the intelligent automobile industry, covering the whole process from vehicle production to sales and service, such as digital factory, autonomous driving, smart cockpit, industrial Internet, mobility services, and vehicle direct sales. 

In the field of cloud computing and industrial Internet, Alibaba’s cloud service arm, Alibaba Cloud will give full play to its technological advantages to improve the efficiency of computing power for Geely's operations, and explore the establishment of an intelligent computing center with Geely Automobile Research Institute to improve the smart car services and human-computer interaction experience. At the same time, Alibaba Cloud will jointly build an "automotive digital factory" with Geega (or “Guangyu Mingdao” in Chinese pinyin), a subsidiary of Geely, exploring a cloud-based and data-driven manufacturing model.

In addition, Alibaba’s online shopping platform, Tmall, will leverage its advantages in integrated marketing and consumer operations to boost Geely’s online vehicle consumption. Meanwhile, the group’s automotive OS developing company Banma, navigation solution provider Amap, and Alibaba Cloud will also serve Geely vehicles’ smart cockpit and Geely’s mobility service operations. 

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