ZEEKR joins hands with Union Group to build car dealership network in Israel

Shanghai (Gasgoo)- On July 10, 2023, Zeekr Intelligent Technology (“ZEEKR”) announced the official signing of an agreement with Union Group to jointly establish an automotive distribution network in the Israeli market.

This is the latest move by ZEEKR to accelerate its global business development following its entry into the European market. Leveraging Union Group's local resources, ZEEKR will tailor its offerings to meet the needs of Israeli consumers.

Photo credit: ZEEKR

Israel has always been an important export destination for the Chinese automotive industry. In recent years, as global fuel prices continue to rise, an increasing number of Israeli consumers have turned their attention to new energy vehicles (NEVs). At the same time, the Israeli government has been actively encouraging the development of NEVs. Based on market trends and user demands, ZEEKR seized this opportunity to collaborate with Union Group, one of the largest automotive dealer groups in the country, to jointly explore the Israeli market.

According to the agreement, GEO Mobility, the automotive business unit of Union Group, plans to launch the ZEEKR brand in the Israeli market in the fourth quarter of 2023. It will also establish a professional management team to create immersive experience centers and an innovative high-standard service system for ZEEKR.

ZEEKR will introduce two models in the Israeli market: the ZEEKR 001 and the ZEEKR X. Pre-sales of the two models are expected to start in the fourth quarter of this year, followed by deliveries. ZEEKR said it will provide Israeli users with a comprehensive digital and vehicle connectivity ecosystem, offering easy online purchases, a comprehensive recharging ecosystem, OTA upgrades, and other services to ensure a seamless and worry-free luxury electric travel experience.

ZEEKR is now accelerating its global expansion. Not long ago, ZEEKR announced its entry into the European market, with initial sales planned for Sweden and the Netherlands, and is expected to begin deliveries later this year.