Articles Tagged with "Volkswagen"

Shanghai Volkswagen Trial E-business, Cooperation Cross-industries Promotes Marketing Reformation

With time enters year 2014 and the background that automobile industry growth slowing down, automobile brands do not limit within product itself, but also concerns with channel, brand and service etc.

Mar. 3 , 2014
FAW-Volkswagen Audi Welcomes Its Good Beginning with 18.2% Sales Growth of Jan

At the beginning of 2014, FAW-Volkswagen Audi welcomes its good beginning with 44,226 sales of Jan, which has increased 18.2% over last year, and remain leading luxury automobile segment.

Feb. 12 , 2014
The Interview with Heizmann after Volkswagen Becoming Top1 in China

One and half year ago, Heizmann was transferred to be the president and CEO of Volkswagen Group in China. As first senior executive with the identity of board members in Volkswagen Group in German, Heizmann takes on the responsibility to promote Volkswagen’s business in China.

Feb. 8 , 2014
Binbo CHEN Gets Rid of CR-V Dependency: Honda Modularization Following Volkswagen

Honda initials various products advertisement bombing strategy like Volkswagen did in China. According to Honda publishing plan in June, the company will introduce as many as 12 new cars. It is also an allocation test for Honda.

Dec. 17 , 2013
Peijie ZHANG: Faw-Volkswagen 1.5 Million Sales Goal Almost Achieve

With the end bell of 2013, automobile company sales has entered peak phrase. Peijie ZHANG, president of FAW-Volkswagen told media at Golf 7 marketing launching activity on 10 Dec that it has no doubt to achieve 1.5 million sales made at the beginning of this year.

Dec. 12 , 2013
Honda Aims Volkswagen in China, or Imitates Platform Strategy

Aiming the top one market share taking company Volkswagen, Honda plans a total new competitive strategy. At 20 Nov Guangzhou Auto Exhibition, Honda Motor Co., Ltd. Chinadirector Seiji Kuraishi told reporter of that Honda sales in China has hit record high in Oct. It is possible to hit record high volume this year.

Nov. 29 , 2013