Recently, Gang YAN, general manager of passenger car marketing company and vice president of JAC told reporter during interview that JAC has integrated four marketingcompanies together to improve its efficiency. Besides, JAC removes 3 out of 4 from 80 directors.
JAC already has announced to integrate its sedan and multifunction car marketing companies before. It founds Anhui JAC Passenger Car Marketing Co., Ltd. JAC has commercial car, MPV, sedan and accessory four marketing companies before. “Limited resource has been separated, terminals low-level redundant development, which causes low efficiency.” Gang YAN said that with the background, JAC spends around 5 months to integrated 4 companies into JAC Passenger Car Marketing Company. The company has three departments for plan control, operation executive and technologysupport.
According to Gang YAN introduction, JAC passenger car integrates original four marketing companies into 30 units national wide at operational level. Shandong, Henan and Hebei provinces are branches, and other 27 provinces and cities are commercial centers. Every branch has its performance assessment, which includes market share, market growth and customer satisfaction. Besides, Gang YAN said that JAC improves its company structure and human resource as well. “We remove many management. We cut 3 out of 4 directors from 80. They will not enjoy our directors’ welfare anymore.” Gang YAN said that the purpose is to expose company to market, and most of positions we have will take competition in the future.
