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Great Wall Motor bets on sedans for sales growth

From SinoCast| August 14 , 2009 10:06 BJT

Chinese automaker Great Wall Motor Co., Ltd., which once specialized in the pickup and SUV production, said that sdeans would become a major momentum to its sales growth in the future.

For the moment, the automaker owns more than 200 sedan outlets, and the number is expected to reach 400 this yearend, disclosed the board secretary, Bai Xuefei. And its expansion plan will be aimed at large and midsize cities.

Benefiting from domestic favorable policies, China's sedan market sizzled in the first half of this year. Great Wall Motor profited CNY 262 million, with a 35.8% fall year on year, but its turnover rose 11.8% to CNY 5.155 billion.

Meanwhile, the automaker sold 28,400 sedans, skyrocketing nearly 600% from a year earlier and accounting for 41% of its total sales volume.

The board secretary stressed that Great Wall Motor had desired for the listing on the A-share capital market for long, so that the rapid growth in the domestic market can help the company lift its sales volume.

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