Changan Auto's Yuexiang model enters Egyptian market
Shanghai, June 18 (Gasgoo.com) Changan Auto's first global strategic model Yuexiang was put on sale recently in the Egyptian market.
Following its success in the South African market, Changan Auto regarded this move as another important step for marching into the Asian and African markets. The layout of “the South and the North” in African market signifies that Changan Auto has already got a basic control over the auto market in Africa.
"This year has witnessed a slow recovery in the global automotive market, and Changan Auto must seize this opportunity to optimize its global vehicle layout and at the same time, make sure that China's own brand vehicles set sail in overseas markets," said Xu Liuping, president of Changan Auto.
Prior to Yuexiang, various models of Changan Auto's own brands have already cut a fine figure overseas. Besides, Changan Auto also built its own production base in several continents. At present, Changan Auto's own brands: Benni (Benben), Zhixiang and Yuexiang had already been sold overseas and achieved good results.
Xu Liuping said Changan Auto's layout in the global market covered some major countries in Asia, Europe, North America and South Africa. In the first quarter of 2010, Changan Auto's export volume had a year-on-year growth of 78.5%.
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