BAIC BJEV Sets Sales Target for 500,000 Units By 2020
Gasgoo.com (Shanghai Jan 26th)—After the completion of 20,000 units target at the end of “12th-five” period, BAIC BJEV released the “13th-five” strategy for the first time and updated the“Blue”campaign into a 3.0 era on 18th, January.
Sales exceeding 20,000 units in 2015
BAIC BJEV's 20,000th vehicle off-line and 200 battery switching taxis delivery ceremony was held in Caiyu area not long ago, announcing the completion of 2015 target and declaring BAIC BJEV’s share of 24% in BEV market, continuing to be a sales champion in domestic brands and ranking fourth in global brands. It’s known that 70% of BAIC BJEV’s vehicles are bought by private consumers, and 50% of vehicles are sold out of Beijing District. The off-line EU220, based on EU 260, is the first type of battery switching taxi in China. The 3-minute quick battery switching technology effectively solves the previous slow charging barrier, significantly improving taxis’ operation efficiency.
BAIC BJEV is also exploring new development model, joining cooperative partners to establish a car-sharing alliance, electric logistics alliance and charging pole alliance, constructing a new alternative energy vehicle eco-circle. At the end of 2015, BAIC BJEV accomplishes 13,000 charging poles, 144 car-sharing nets and inputs 5,000 units into market, exploring a new area in the alternative energy vehicle market.
2020 targets at 500,000 units
BAIC BEJV released the details of 3.0 “Blue”campaign-“Create in Blue” for the first time.
The plan aims to make an innovative company of 100b RMB market value and 60b RMB annual revenue, with production capacity of 800,000 units and an annual production and sales size of 500,000 units at the end of “13th-five” period.
It will construct three technological platforms, produce three star models with annual sales volume exceeding 100,000 units and reserve new products with ranges up to 400 kilometers. According to the current plan, it will launch a new electric SUV and several cost-effective models. The target will be 55,000 units in 2016, three times of 2015. Besides, BAIC BEJV aims to launch a separate listing to achieve the grand goal in “13th-five” period.
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