Mazda Reports December and 2007 Year-End Sales; Both Best Since 1994

IRVINE, Calif., Jan. 4 -- Mazda North American Operations (MNAO) today announced its best December sales total in the U.S. since 1994, with 24,933 units sold, up 25.2 percent over December 2006. CY '07 also marks Mazda's best sales year in the U.S. since 1994 with total sales of 296,110 vehicles, accounting for a 10.2 percent increase over 2006.

Mazda's highly acclaimed three-row CX-9 crossover SUV, Motor Trend magazine's "2007 Sport/Utility of the Year" and a North American Truck of the Year finalist, recorded December sales of 3,066 units, and 25,566 in just ten months. The two-row CX-7 crossover SUV recorded sales of 3,487 units for December, up 1.9 percent over last year, and 41,659 for the year, an increase of 86.6 percent. Along with 1,378 Tribute sales, Mazda's powerful crossover SUV lineup reported a total of 80,905 units sold in CY '07.

Reporting its best-ever December with 9,337 units sold (up 31.6 percent over last year), MAZDA3 also celebrated its best-ever sales year with 120,291 units sold, up 27.4 percent over CY '06. MAZDA5 also celebrated its best-ever December in the U.S. with 1,627 units sold, up 43.9 percent versus 2006.

"In spite of a challenging industry this year, Mazda excelled," said Jim O'Sullivan, president and CEO of MNAO. "Talk of weak consumer confidence, credit concerns and rising fuel prices drove consumers toward smaller, more efficient vehicles and to crossover SUVs. Vehicles like the MAZDA3, CX-7 and CX-9 proved to be exactly what consumers wanted. Nevertheless, 2007 was a difficult year and we fully expect the industry will face even tougher conditions in 2008."

Rounding out North America, Mazda Canada, Inc. (MCI) recorded its best sales year ever with 86,659 vehicles sold, up 7.0 percent over CY '06. For the month of December, MCI sold 4,811 vehicles, accounting for a 4.0 percent increase over last year. For the third year in a row, MAZDA3 was the second best-selling car in Canada as it recorded 48,236 units sold in CY '07.

Not to be outdone, Mazda Motor de Mexico (MMdM) reported record sales of 2,062 units for December, up 67.0 percent over December 2006. MMdM also set an annual sales record as it more than doubled sales from 2006, closing CY '07 with sales of 16,604, up 122 percent.

Headquartered in Irvine, Calif., Mazda North American Operations oversees the sales, marketing, parts and customer service support of Mazda vehicles in the United States, Canada and Mexico through nearly 900 dealers. Operations in Canada are managed by Mazda Canada, Inc., located in Ontario, Canada, and in Mexico by Mazda Motor de Mexico in Mexico City.

                Mazda North American Operations - December
                                   2007

                        Month-To-Date               Year-To-Date

                December December         %  December December        %
                    2007     2006    Change      2007     2006   Change

  Mazda3           9,337    7,096     31.6%   120,291   94,437    27.4%
  Mazda5           1,627    1,131     43.9%    13,718   17,109  (19.8)%
  Mazda6           4,793    5,866   (18.3)%    57,575   66,203  (13.0)%
  MX-5 Miata         769    1,024   (24.9)%    15,075   16,897  (10.8)%
  RX-8               315      552   (42.9)%     5,767    9,343  (38.3)%
  Protege              -        -       N/A         -        1 (100.0)%
  CX-7             3,487    3,421      1.9%    41,659   22,325    86.6%
  CX-9             3,066        -       N/A    25,566        -      N/A
  Tribute          1,378      501    175.0%    13,680   26,785  (48.9)%
  B-Series Truck     161      232   (30.6)%     2,657    4,086  (35.0)%
  MPV                  -       89  (100.0)%       122   11,600  (98.9)%

  Total Vehicles

  CARS            16,841   15,669      7.5%   212,426  203,990     4.1%
  TRUCKS           8,092    4,243     90.7%    83,684   64,796    29.1%

  TOTAL           24,933   19,912     25.2%   296,110  268,786    10.2%

  MEMO:

  IMPORT CAR      12,048    9,803     22.9%   154,851  137,786    12.4%
  IMPORT TRUCK     6,553    3,510     86.7%    67,347   33,925    98.5%
  IMPORT TOTAL    18,601   13,313     39.7%   222,198  171,711    29.4%

  DOMESTIC CAR     4,793    5,866   (18.3)%    57,575   66,203  (13.0)%
  DOMESTIC TRUCK   1,539      733    110.0%    16,337   30,871  (47.1)%
  DOMESTIC TOTALS  6,332    6,599    (4.0)%    73,912   97,074  (23.9)%

  Note:     MPV & Protege are discontinued vehicles.