Borgward Auto will make Strategic Cooperation with E-Kingo
Shanghai September 12th, 2017 Gasgoo-Borgward Auto made a strategic cooperation with E-Kingo on September 10th, naming the latter would be its only strategic partner in Sichuan area and take charge of its sales net construction in Sichuan area.
It's known that E-Kingo was established in 1997 and was a leading auto sales services company in southeastern area, having deepening understanding in Sichuan auto market.
Entered into the domestic market in 2016, Borgward only has two products in sale. It has 180 dealership stores covering 170 markets. According to plan, there will be 220 Borgward dealership stores till the end of year, covering the whole domestic market.
Southwestern market has s strong demand, shown in the sales volume of 26,000 units in the 20th Chengdu Auto Show. Third-tier and fourth-tire cities have become the main market for auto companies, with the market saturation in first-tier and second-tier cities. Borgward is also actively promoting the construction of sales network.
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