Dongfeng Honda Raises Annual Sales Target to 700,000 units

Shanghai (Gasgoo)-It is announced on the press conference held on September 8th that Dongfeng Honda would adjust its annual sales target from 680,000 units to 700,000 units.

Dongfeng Honda adjusted its annual sales target twice in 2016, and the total annual sales volume reached 570,000 units. It firstly set its annual sales target of 650,000 units at the beginning of 2017, and adjusted the target to 680,000 units after the semi-annual sales volume of 313,300 units with year-on-year growth of 26.8% was released on July 9th. Supported by the strong growth of CR-V, XR-V and Civic, Dongfeng Honda has a terminal and wholesales sales volume of 442,975 and 454,748 units in the previous eight months, growing 27% and 33.2% year-on-year respectively. Stimulated by the good performance, Dongfeng Honda raises its annual sales target to 700,000 units again.

To ensure the achievement of higher targets and maximum capacity, the first factory of Dongfeng Honda began to conduct the “5+1” production mode from July this year and the second factory conducted the “two shifts” production mode from April, releasing greater capacity and creating increasing production volume. It took only 13 days for new CR-V to produce 840 units under the new production mode. The third factory of Dongfeng Honda also started construction in 2016 to solve the production bottleneck.