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BMW 1 series to be introduced to China by mid-2008, CEO says

Tony From Gasgoo.com| December 01 , 2007 21:43 BJT

Shanghai. November 29 (Gasgoo.com) - BMW one series will be introduced to Chinese market by the middle of next year, BMW China president Dr. Christoph Stark told a press conference today.

"BMW one series will come to China by means of importing," said Dr. Stark. "As to whether or not it would be locally produced in China and when, our decision will be based on market response."

BMW one series will be priced  at about 250,000 yuan ($33,813) in Chinese market, Beijing News reported.

Earlier this week, BMW unveiled plans to add its new 6-Series to China portfolio and will sell the model at 1.07 million yuan ($144,670) in Chinese market.

In the first ten months of the year, Brilliance BMW sold 24,254 BMW vehicles, up 35 percent from last year; in the same period, imported BMW vehicles sold 14,329 units in Chinese market.

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