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Buick ranks highest in China's customer satisfaction survey in 3 straight years

Joanne Jiu From Gasgoo.com | February 29 , 2008 08:11 BJT
Shanghai. February 28 (Gasgoo.com) - The Buick once again is ranked highest in the 2007 China's vehicle satisfaction survey in 3 straight years, the survey report said.
 
Buick brand vehicles, produced by Shanghai General Motors, scored 825 points on a 1,000-point scale. Guangzhou Honda and Shanghai Volkswagen took the second and the third places with 823 points and 819 points respectively, according to the survey report.
 
Nanjing Fiat, a failed joint venture between Fiat and Nanjing Auto, ranks last with 721 points.
 
The average satisfaction score stands at 768.98 points, up 7 points from the previous year, according to the report. The Chinese local brands have made remarkable improvements, especially SAIC's own brand--Roewe.
 
Roewe ranks the 9th, also the only local brand ranked among the top 10, was first launched in October 2006 ahead of the Beijing Auto Show. The Roewe 750, first car model of the line-up, is derived from the Rover 75.
 
Co-sponsored by Xin Lian Power Survey, a research firm specialized in customer satisfaction studies, the survey takes more than six months. Covering 48 vehicle brands in 26 major cities in China, the survey is based on feedbacks from 23,396 new car buyers with ownership between 3 and 8 months.

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