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China is set to lift the ratio of domestic brands to more than 50% in procuring cars for its government officials, Xinhua News reported yesterday. This move is part of the policy to promote Chinese auto brands.

Geely describes itself as the "poor boy from the countryside", while Volvo is the "rich girl from the city". Geely believes that for the marriage to be successful, certain commitments must be made. Geely therefore strives to preserve Volvo's: 1. Brand Equity 2. Culture 3. Manufacturing and R&D in Europe (to preserve "European-ness") 4. Relationships with Suppliers and Distributors 5. Management Team (use Volvo management to run Volvo, similar in approach to Hong Kong integration: "One Country, Two Systems") 6. Relationship with Labor Union