Personnel Change | Li Fangfang to Succeed Yang Meihong as Ford China VP of Communications

Gasgoo Munich- Ford Motor (China) Ltd. announced a management appointment on March 2, 2026. Yang Meihong, the current vice president of communications and corporate social responsibility, will officially retire at the end of this March. Taking her place will be Li Fangfang, currently vice president of communications and public affairs at Lincoln China. Li assumes the role of vice president of communications and corporate social responsibility at Ford China, effective April 1.

Image source: Ford China

Wu Shengbo, vice president of Ford Motor Company and president and CEO of Ford China and International Markets Group, praised Yang Meihong's tenure. With over three decades of experience in the automotive sector, Yang has overseen communications and brand building for Ford China for the past five years. During her term, she championed the "Go Wild" brand campaign and maintained consistent brand messaging even as the media landscape shifted rapidly.

Image source: Ford China

Li Fangfang will assume full responsibility for corporate communications, public relations, and corporate social responsibility at Ford China. She previously served as vice president of communications and public affairs at Lincoln China, where she managed brand communications and public affairs for three years. Before joining the Ford system, Li held positions at *China Daily* and various multinational automakers, building deep expertise in corporate communications and brand shaping. Wu Shengbo expressed confidence that Li will leverage her industry insights and professional background to further elevate Ford China's corporate communications and market engagement.