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FAW cars to carry new logo design

Carmen Lee From Gasgoo.com| May 20 , 2011 04:25 BJT

Gasgoo.com (Shanghai May 19) - FAW Group's own made Besturn B70 sedan, which hit the market yesterday, noticeably does not carry the manufacturer's '1' badge, but rather its new eagle logo. When asked about the issue, sources within FAW confirmed that with the B70, it will be exclusively using the new logo on all models, with the exception of its Hongqi luxury cars.

The news represents a dramatic shift for FAW's brand strategy, which was previously split between many names, including the Tianjin FAW Xiali N3 and others. Now all brands will be unified under one badge. Sources went on to say that the brand would distinguish between its passenger and commercial vehicles by fitting different types with variants of the eagle badge.

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