Geely recruit logo globally awarding 3.6m
Geely Holding group set a special fund of 3, 6 million to solicit new logo globally, in which 2million as logo design award for winners of 2008 Beijing Olympic Games. This move also means the first solid stride of Geely towards international brand. Geely said:” Internationalization is our inevitable choice considering Geely’s present scale. We hope more and more people who like and often pay eyes on Geely join and contribute to the development and internationalization of Geely.
Initially, Geely’s logo consisted of a capital “M” and a Chinese character “日”which means the sun. Then present ellipse-shaped logo “six sixes” has been using which presently as Chinese famous brand. After finalization of new logo, it will be released during 2008, August Bejing Olympic Games.
Presently, Geely has about 400 4S shops and about 600 service spots nationwide. Total sale amount reaches 600,000 approximately.
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