Infiniti EX35, G37 to hit China market this week

Shanghai, September 16 (Gasgoo.com) As the sales of imported Nissan brand cars are fading out in China, Nissan (China) is introducing more new models to the Chinese market. The Infiniti EX35, a small SUV displayed at the 2008 Beijing auto show in April, and Infiniti G37, a luxury Coupe car, will go on sale in China on September 19, said China Business News yesterday.

The Infiniti EX35, unveiled at 2007 New York Motor Show as a concept car, now is available in many global markets. The Infiniti SUV will be put on sale in China this week, likely to be priced at about 500,000 yuan ($73,000) to rival BMW X3, Land Rover Freelander 2 and Lexus RX 350. This Infiniti EX35 model for China sale mixes SUV and Crossover elements to meet the growing market demands for premium Crossover cars.

Another Infiniti model, G37 Coupe, will also go on sale in China along with the Infiniti EX35 this Friday. The Infiniti G37 Coupe is the first model of the latest Infiniti G37 series and is first equipped with Nissan's all-new 3.7L VQ37HR engine. This G37 Coupe will fulfill Nissan's goal of introducing at least five Infiniti models to China within two years after this brand landed in China last year. 

In July 2007, Infiniti FX45, FX35 and G35 cars were first introduced to the China market, followed by the Infiniti M35 luxury sport sedan in December. Their sales in China reached 1,550 units in 2007 and nearly 3,000 units in the first half of this year. And the new-comer Infiniti EX35 and G37 Coupe are likely to boost the Infiniti lineup sales further in China.

The Infiniti brand sold up to 4,500 units in one year after it hit the Chinese market. The Infiniti dealerships in mainland China will increase to 14 from current 9. The sales of imported Nissan cars, such as Fuga and Quest, are fading out in China, giving way to Infiniti brand models.