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Geely unveils new logo; student designer wins $260,000
Shanghai. November 7 (Gasgoo.com) - Geely Holding Group, China's largest privately-owned automaker, unveiled its new logo at Beijing Geely University yesterday, the company announced today.
"The new logo will start to be used in new vehicle models launched next year; it will not affect existing models," said Geely's vice president Wang Ziliang.
Earlier sources familiar with the plan said the logo will first be used in London taxicabs produced by Manganese Bronze and Geely's joint venture in Shanghai next year. Geely bought U.K. automaker Manganese Bronze in 2006 in order to boost the sales of its cheap cars globally.
The designer of the logo, a student from Anhui University, has won 2 million yuan ($260,300) reward from Geely. In January this year, Geely set aside 3.6 million yuan (or about $58,000) for the logo design contest and the winner was finally selected by online voting and 66 experts.
Geely new logo
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