Nanjing Fiat 4S stores to restart business

Shanghai, May 27 (Gasgoo.com) A few months after the joint venture was acquired by Shanghai Automotive (SAIC), some Nanjing Fiat's 4S stores are being redecorated to restart business. Fiat now speeds up its imported car business to extend its network in the Chinese market. Linea and Bravo of the Fiat brand will also go on sale in June in China following their debut at the 2008 Beijing auto show. And now the two models can be ordered in Fiat dealerships.

Grande Punto, another Fiat model, will come to China in late August. Besides, the price of the three Fiat models will be provided as follows:

Linea comfortable: 171,000 yuan ($24,604)
Linea Premium: 186,000 yuan
Bravo comfortable: 203,800 yuan
Bravo sporty: 211,900 yuan
Grande Punto comfortable: 148,800 yuan
Grande Punto Premium: 166,600 yuan

At present, Nanjing Fiat's 4S stores are well prepared for restarting Fiat business. According to a Fiat dealer, its original Fiat’s 4S store will be divided into two parts for two brands because Fiat cars are in short supply. The chief showroom is rebuilt for FAW Besturn, and a new Fiat showroom is to be built beside it. Managing two brands simultaneously will not only reduce the business risk but also cut down the loss of newly-built stores, the storekeeper said.

The Fiat facility with Nanjing Auto stopped producing Fiat cars earlier this year after the joint venture was 100% bought out by SAIC, the largest Chinese automaker based in Shanghai. The re-opened Fiat 4S stores in China will sell imported cars of the Fiat brand.