Southeast Motor to launch V3 Lingyue in September

Fujian-based car manufacturer Southeast Motor is to launch its first proprietary sedan called V3 Lingyue in September 2008, according to the company with investment from Mitsubishi Motors.

The sedan will be priced at 60,000 yuan to 80,000 yuan, compared to 94,800 yuan ($13,680) to 122,800 yuan of Lancer, a sedan developed by the two companies, on grounds that the added-value of Chinese proprietary brands is low. And the general of the company believed that the price would keep the new car at an advantage in competition with other cars.

The V3 Lingyue would adopt the one of the 4G15 engines produced by the Harbin Dongan Mitsubishi, with high security as well as low energy consumption and gas emission.

Besides, the company plans to launch one A-class or B-class proprietary car per year in the future, as an effort to increase its share market in China in a short period. And with experience from its cooperation with Mitsubishi Motors, it is confident about its prospect.