Hongqi August sales hit new high, climbing 8.9% month on month

Shanghai (Gasgoo)- FAW Group's premium car brand Hongqi posted a month-on-month growth of 8.9% in August sales with 3,301 vehicles delivered. From January to August, the brand has delivered 14,112 vehicles in total, completing 47% of its 2018 sales target.

As to the performance of specific models, the Hongqi H5's sales climbed 12.5% over the previous month to 2,555 units, accounting for 77.4% of the brand's total sales. The Hongqi H7's sales reached 746 units last month, slightly less than that of the July.

Currently, there are 5 China-branded premium models delivered on market, namely, the Hongqi H7, the Dongfeng A9, the Trumpchi GA8, the Refine A60 and the Zoyte Z700, among which the Hongqi H7 features the highest price, which ranges from RMB258,800 to RMB325,800. 

According to the data released by the China Passenger Car Association (CPCA), the sales of the Hongqi H7, the Trumpchi GA8 and the Dongfeng A9 reached 758 units, 335 units and 12 units in July respectively. It can be learnt that the Hongqi H7 still boasts a leading advantage in sales over other models despite its highest price.

The Hongqi H5's sales have been gradually growing month by month since the model hit the market at Auto China 2018 in late April. During the previous four months, the model's monthly sales were increased to 2,555 units in August from 2,016 units in May. 

However, positioned as a China-branded B-segment car model, the Hongqi H5 doesn't enjoy an easy development environment due to the fierce competition from such models as the Geely Borui, the Trumpchi GA6 and Ruicheng CC.